Author
Profile

Raymond Smit

Bio

Before founding Digitally Minded, Raymond spent more than a decade in digital marketing and paid media at agencies including OMD, Reprise Digital and Matterkind. He managed large-scale Google Ads, DV360, SA360 and The Trade Desk accounts for South African and international advertisers, including JSE-listed companies.

He later moved client-side as a digital marketing manager for Learnlight, a global EdTech company, managing digital marketing in-house across international markets.

Today he brings both perspectives to Digitally Minded, where he focuses on Google Ads, PPC and conversion optimisation.

01 / Articles

Articles by Raymond